NCIP Video Survey Results

"[We] use the videos to assist parents in understanding 'the how to's?' for disabilities. Because they are videos instead of handouts, they are quite useful."

This comment was made by one of the respondents to a survey about NCIP's videos. NCIP, the National Center to Improve Practice, produced a series of five videos about how to effectively use technology with students who have disabilities. These videos were just one component of NCIP's approach to disseminate information about how technology and effective practice can benefit students with disabilities. Each of NCIP's videos focus on a different disability and type of technology.

After investing resources and effort in producing these videos, NCIP wanted to know who had bought our videos, in what ways were the videos used, how they found out about the videos, were the videos useful, and did they visit our Web site as a result of reviewing the print materials included with the videos. To find out, we mailed 146 short surveys to people who had bought a video in the past year. We received 38 completed surveys back, which is a 26 percent response rate.

Who bought our videos, and how were they used?

Responses to the surveys indicate that special education trainers and technical assistance providers, along with school-based specialists, bought our videos most often. Also, faculty members at institutions for higher education purchased videos to use in courses. As we had intended, they used the videos in trainings, courses, and professional development opportunities. Another interesting finding is that people used the videos as a resource to assist parents in understanding the "the how to's" of special education and technology and in explaining "why we do what we do."

Each video package included print material. We found that most people read the accompanying print material themselves and/or passed the print material to others as a shared resource.

How did people find out about our videos?

A majority of people learned about our videos through NCIP mailings or our Web site. The Council for Exceptional Children, a co-marketer of our videos, also attracted people to the NCIP videos through their catalogue. In addition, displaying the videos at conferences or showing them as part of a presentation were helpful since almost half of our responses said they discovered our videos at Closing the Gap, the Assistive Tech Expo, the OSER's Director's Conference, and other conferences. People also found out about them through recommendations from colleagues.

Did they find them useful?

Approximately 75% of people indicated that the videos were useful and informative in trainings and courses. One purchaser, a specialist in education of students with physical impairments, stated that "the videos are useful to present concepts of AT's (assistive technology) benefits for full inclusion." Another purchaser, an assistant professor of special education, agreed, "The video also lets students, teachers, and other regular education professors see the equipment in use." One viewer of our early childhood video wrote that the video helped her early childhood education program meet NCATE guidelines. An overwhelming majority also responded that the price of the videos ($29.99 each, or $119.99 for all five) was appropriate and affordable. As one person replied, the videos "were low enough to catch my budget's attention-probably (in today's market) worth a little more."

Did they visit our Web site?

We discovered that people who purchased our videos did not always visit our Web site. Since a Web flyer was placed in each video case, we thought purchasers would want to browse our site to find additional resources related to the videos. However, most people did not log onto our site for a variety of reasons. Over three-quarters did not have the time to browse, nor did they know about the site. In addition, a percentage of people do not yet have Internet access. These findings served as reminders that is important to offer information and resources in varied forms that are accessible to everyone.

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This material was developed by the National Center to Improve Practice (NCIP), located at Education Development Center, Inc. in Newton, Massachusetts.  NCIP was funded by the U.S. Department of Education, Office of Special Education Programs from October 1, 1992 - September 30, 1998, Grant #H180N20013.  Permission is granted to copy and disseminate this information.  If you do so, please cite NCIP.   Contents do not necessarily reflect the views or policies of the Department of Education, nor does mention of trade names, commercial products, or organizations imply endorsement by NCIP, EDC, or the U.S. Government.  This site was last updated in September 1998. 

ŠEducation Development Center, Inc.