Opening Session

Marlen Schultz--Chair, National Association of Governors' Highway Safety Representatives Committee on Health and Injury Control

I'm pleased that you could all be here. Your attendance represents the culmination of a year's worth of planning and preparation. I'd like to thank some of the people who made this event possible. First, I can't say enough about the governors' highway safety representatives. Without their financial commitment, many of us would not be here today. The governors' representatives dug deep into their pockets to pull together significant resources. Thank you for supporting the program and for having enough faith in the process to be here and participate. Next, I want to thank the National Highway Traffic Safety Administration and the Centers for Disease Control and Prevention for providing grant money for this workshop. I'd also like to recognize the State and Territorial Injury Prevention Directors Association for scheduling their annual meeting in conjunction with this event. My deepest appreciation also goes to Barbara Harsha, executive director of the National Association of Governors' Highway Safety Representatives.

Now, let's talk about expectations. This workshop is designed to lead you through a thought-provoking series of discoveries on perspectives, attitudes, and skills. At the end of the day, each of you will have developed concrete objectives and strategies on how to accomplish those objectives. We expect you to actually implement these strategies. We will be following up to see how well you are doing. I know that each governor's representative and highway safety coordinator will also be in touch to keep you energized and provide technical assistance. Ultimately, we believe that this process will help all of us gain a new sense of involvement, redefine our roles, and expand our partnerships.

Ellen Schmidt--President, State and Territorial Injury Prevention Directors Association

I also want to thank Barbara Harsha and all the folks that Marlen mentioned. Working together has been a real pleasure.

I would like to talk a bit about collaboration. We, at this meeting, are the personification of that process. And we will be continuing this process as we go through the rest of today and into the future, bringing public health and traffic safety professionals together to work on common goals. The first thing that we should look at is problem identification. All of us approach problem identification from different perspectives and with different information. We need to ask, "What are we going to do about this problem?" We can return to the Haddon Matrix and look at environmental, legislative, and educational interventions. Everybody in this room is familiar with all three methods and their ability to help create solutions. We need to join forces to make our solutions better, broader, and more effective. Then we need to implement those solutions. We need to coordinate our message. There are never too many advocates for highway safety. The partnerships that we develop and expand today can only lead to greater successes and will serve as a model for other agencies and for other professions.

Ricardo Martinez--Administrator, National Highway Traffic Safety Administration (videotape)

There is a long history of effective state- and community-based coalitions with support from NHTSA and CDC. In each state there are homegrown, proven programs that have been racking up successes for years. Let's expand our networks and our programs into larger coalitions and broader partnerships. In the past few months, we've been working on a vision for injury control. This vision is based on building new partnerships at the community level. Increased awareness of healthcare and changes in healthcare financing have created new opportunities. There are two new energetic partners: businesses, who are increasingly responsible for health costs, and healthcare providers, who are moving toward a community health focus. NHTSA is at your service. From top to bottom, in Washington and in every regional office, we pledge to keep you informed and to help you find the tools, training, and resources you need for this vital work.

Mark Rosenberg--Director, National Center for Injury Prevention and Control, Centers for Disease Control and Prevention (videotape)

Let me just mention three points that I think can make a difference. The first is a focus on primary prevention. People still have not bought into it. We need to get the message out that more effort should be spent on preventing injuries. The second is evaluation. We have to carefully measure not only outcomes, but process. We need to share information about what works and what does not work. The third point is that we must work together and integrate what we do. This means bringing together injury prevention programs in traffic safety, public health, and emergency medical services. It also means bringing together the public and private sectors and all those separate safety programs that may have been started within one community. All of us are being asked to do more with fewer resources. By working together, we can effectively deal with this increased demand. Working together is not always easy. But it is critical. If there are ways that we at CDC and NHTSA can help you, we'd like to do it. But probably more important than that, we'll look to you for the successes.

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